Modern Learning and the Life Sciences Industry’s Biggest Challenges

In an industry that’s been at the center of the current global pandemic, keeping employees up-to-date and informed about changes to processes, procedures, and new developments has never been more important. Unfortunately, traditional corporate learning and LMS haven’t been able to deliver for the life sciences industry when it comes to accessibility, mobility, and relevance.

Market volatility and the pressure to innovate means life sciences organizations need to stay on the leading edge where change happens fast. Case in point is the COVID-19 pandemic where everyone in the organization needs to know the latest and greatest, develop new treatments, diagnostics, or medical equipment, and follow new procedures. That means learning needs to happen at light speed, and changes to content are constant.

Launching new drugs, devices, or products to the market must still happen, even during a pandemic. Sales and marketing teams need to be ready to capitalize on these initiatives as quickly as possible to get new opportunities into the pipeline to recoup research and development investments. Ensuring that all the knowledge from R&D gets into the hands of those who need to execute in a way that’s quickly consumable is critical to success.

Any learning within a life sciences organization is also subject to rigorous compliance and regulation. There also must be proof of any revisions or versions to content to show that everyone is trained properly. Managing and maintaining content that’s updated frequently and distributed to the right people can be a cumbersome and lengthy process that’s often a major pain point for many life sciences organizations.

There’s a hunger within the industry for a new model that focuses more on operational learning.

A Modern Learning Platform Supports Operational Learning

What operational learning provides is a gap between traditional learning where tasks and activities are specific to the lines of business like commercial operations, sales, and marketing, or laboratory operations. If you’ve got content trapped in multiple systems or an LMS it’s virtually impossible to pull it out and make it available to your operations people who absolutely need it but in a way that’s timely and relevant.

A single source of truth that allows instant updates not only solves this issue by making content management, communication, and accessibility much easier and faster.

The way to get there is a modern learning platform like Inkling. The ability to quickly refresh or author content and distribute it to the right people in a way that’s consumable—like short videos, infographics, or interactive graphics—enables you to keep everyone up-to-date on the turn of a dime. Notifications of new or refreshed content are sent immediately to mobile devices and when the person on the other end clicks on the notification they’re sent right to the relevant content.

Here’s a quick demo of this in action:

Life Sciences Organizations Adopting Operational Learning Now
Life Sciences Organizations Adopting Operational Learning Now
Learning today is much different than it was five years ago, especially with the advent of mobile devices, YouTube, and Google. Anything you need to learn you can just look up and find then get on with whatever you’re doing. The life sciences organizations we work with are doing the same thing right now.

See how our customers are enabling their employees to learn at work speed by watching the on-demand webinar.