We started Inkling almost five years ago with a vision for reinventing the textbook. The iPad had not yet launched, Android was barely a blip in the market, and the most popular apps were games for your iPhone 3. Since then, we’ve built the best reading experience for iPads, iPhones, and the web. Just as important, we’ve created the tools as part of our cloud publishing platform to let professionals build beautiful, device-agnostic content at scale.

As part of this journey, we were excited to launch our first native Android app earlier this month, thereby opening up the world’s best reading experience to Android’s 800 million global users. It was our single most frequent product request, so we invested a lot of time and care into making a beautiful, native experience that was calibrated for the Android platform. Launching the beta version of Inkling for Android was a big milestone for us: with a reader experience for iOS, Android, Mac and PC, Inkling is truly platform-agnostic. Now, all content produced on our cloud publishing platform is available anywhere.

But the Android launch is more than just a new app. For our partners in the publishing world, this launch signals our broader commitment to universal distribution for any content produced on our platform. From native experiences for mobile devices to tried-and-true channels like Kindle, iBooks, or even print, we want content developers to create content once in Inkling Habitat and then publish it anywhere their customers are.

It sounds simple, but it’s a huge pain point for the industry. Publishers everywhere are struggling with how to stay ahead of the explosion of mobile devices over the last five years. They must adapt their workflows, which creates jobs that never before existed, and figure out the right distribution mix for their customers. Meanwhile, the device landscape has gotten ever more fragmented, and finding one operating system or format to rule them all seems ever more elusive.

Inkling’s “create once, publish everywhere” approach is critical for any professional creator of content, whether it’s a publisher or another enterprise organization.

Our customers have told us that they want their content to live in whichever formats are right for their customers and users . We hear you, which is why we’re building out a suite of tools to help you do just that. Want to white label Inkling’s award-winning native reader apps with your own branding? Sure. Want to publish to EPUB for distribution on Kindle and the iBookstore? You bet. Want to embed the highly structured content you’ve produced in Habitat within your proprietary systems or applications? We’ve got a solution for that, too.

Create once, publish everywhere. It’s an elusive but simple concept, and Inkling for Android is an important piece of the puzzle. To learn more about what we offer and how we might be able to help your business, contact our Sales team. We’d love to show you what we’ve built on our cloud publishing platform, so that you can build your own vision with our tools. For every device that matters.